October is Breast Cancer Awareness Month

Richard Horner | October 25, 2025

Every October, we come together to raise awareness about breast cancer—an illness that affects 1 in 8 women in the U.S. during their lifetime. It’s a time to educate, support, and take proactive steps to protect our health and the health of those we love.


Whether you’re a survivor, caregiver, or someone who simply wants to stay informed, Breast Cancer Awareness Month is a powerful reminder to take early detection seriously—and to make sure you have both a health plan and a financial plan that can support you during times of crisis.

Remember:
  Awareness is just the first step—action is what saves lives.


Why Early Detection Matters


Catching breast cancer early can make a life-saving difference. The 5-year relative survival rate for localized breast cancer (when it hasn’t spread beyond the breast) is 99%, according to the American Cancer Society.


Here’s how you can be proactive:

  • Schedule your annual mammogram if you're over 40 or earlier if you have a family history. 
  • Do monthly breast self-exams to familiarize yourself with any changes.
  • Talk to your doctor about risk factors, especially if breast cancer runs in your family.
  • Don’t delay care—even if you feel healthy, routine screenings are essential.



Insurance and Preventive Screenings


The good news? Most health insurance plans, including Medicare, cover screening mammograms at no cost to you as a preventive service.


Financial Protection During a Health Crisis


A breast cancer diagnosis doesn’t just affect your health—it can impact your income, lifestyle, and long-term plans.


That’s why many individuals and families consider these types of coverage:


1. Cancer Insurance


This specialized policy provides benefits specifically for cancer diagnoses. Depending on the plan, it may cover costs like treatments, hospital stays, transportation, or even everyday living expenses while you focus on recovery. Cancer insurance can work alongside your health plan to help reduce out-of-pocket burdens.


2. Critical Illness Insurance


This coverage provides a lump-sum cash payment if you’re diagnosed with a covered condition like breast cancer. You can use the funds however you choose: from medical bills and travel expenses to household costs while you focus on recovery.


3. Disability Insurance


If treatment or recovery time prevents you from working, disability coverage can help replace a portion of your income so you can stay financially afloat.


4. Life Insurance with Living Benefits


Some life insurance policies offer living benefits or riders that allow you to access part of your death benefit while still alive, in case of a serious illness. This can be a flexible way to support your care plan without dipping into savings.


A Conversation Worth Having


Breast Cancer Awareness Month isn’t just about wearing pink—it’s about starting conversations.

  • Encourage a loved one to schedule a screening.
  • Ask your employer about cancer coverage options.
  • Review your current insurance plans to make sure they reflect your needs today—not just the needs you had 10 years ago.
     

You don’t have to navigate health or financial questions alone. Whether you want to learn more about your coverage, explore supplemental protection, or help a family member get prepared—we’re here to help you.


This October, Breast Cancer Awareness Month is a good reminder to take a moment to prioritize your health and review your financial safety net. 


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